Below is the summary of the judgement criteria. However, you can download the judgement sheet used by the judges while reviewing a Business Plan. Written Business Plan 60% Executive Summary 5% Company Overview 5% Products or Services 10% Market and Marketing Strategy 15% Operations 15% Management 10% Summary Financials 15% Viability 20% Brevity and Clarity 5% Market Opportunity 25% Market Opportunity 25% Distinctive Competence 25% Management Capability 25% Financial Understanding 25%

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